{"id":4369,"date":"2023-04-28T10:40:19","date_gmt":"2023-04-28T08:40:19","guid":{"rendered":"https:\/\/www.mediamix.ch\/?page_id=4369"},"modified":"2023-06-13T11:35:14","modified_gmt":"2023-06-13T09:35:14","slug":"data-visualisation","status":"publish","type":"page","link":"https:\/\/www.mediamix.ch\/en\/expertises\/data-mesures\/data-visualisation","title":{"rendered":"Data visualisation"},"content":{"rendered":"
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Data visualisation<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Home<\/a><\/span><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Campaign dashboards<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Creation of custom, comprehensive media campaign dashboards. Our data visualization experts will allow you to better manage your media activities.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Mediamix offers its expertise in data visualization in order to build tools adapted to the management of media campaigns. Reconciling campaign data and conversion data, they offer a complete view of media investments and their performance.<\/p>

The data connectors allow us to retrieve information from advertising platforms as well as from web analytics tools (GA4 in particular).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Dashboards adapted to crossmedia campaigns<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Data visualization is applicable to multiple domains. At Mediamix, our services are specifically tailored to media campaigns.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tWe build interactive reports that combine all media activity and website traffic. By harmonizing performance indicators across platforms, these reports provide a unified understanding of the performance of each channel (programmatic, social networks, DOOH, connected TV, etc.).<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tCampaign dashboards also make information easily accessible to advertisers and media traders. They are an indispensable daily work tool and serve the client-agency relationship. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tThe processed and reported data gives us access to a global and granular overview of campaign performance.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    Dashboard creation <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Creating your dashboards with Mediamix is the assurance of having the support of media experts throughout your campaigns.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tThe dashboards are custom-made for each of our clients. Based on your activities, we define with you the structure adapted to your campaigns, as well as the desired indicators (KPIs). Whether it's for campaigns focused on traffic generation, conversions, specific filters to be integrated, etc,<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tOur data visualization teams then work on a mock-up to define the rendering.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tOnce the mock-up is validated, our teams proceed with the connection of the data sources and verify their integrity.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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      \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

      Dashboards de campagnes Cr\u00e9ation de dashboards de campagnes media, exhaustifs et sur mesure. Nos experts en datavisualisation vont vous permettre de piloter au mieux vos activit\u00e9s media. Mediamix met \u00e0 disposition ses comp\u00e9tences en datavisualisation afin de construire des supports adapt\u00e9s au pilotage des campagnes media. R\u00e9conciliant les donn\u00e9es de campagne et les donn\u00e9es de […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":444,"menu_order":22,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4369","page","type-page","status-publish","hentry"],"yoast_head":"\nDashbaords et datavisualisation - Pilotage des campagnes \u00a6 Mediamix<\/title>\n<meta name=\"description\" content=\"Nos experts en datavisualisation vont vous permettre de piloter au mieux vos activit\u00e9s media gr\u00e2ce \u00e0 la r\u00e9alisation de dashboards de suivi adapt\u00e9s \u00e0 vos besoins\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediamix.ch\/en\/expertise\/data-measurements\/data-visualisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data visualisation\" \/>\n<meta property=\"og:description\" content=\"Nos experts en datavisualisation vont vous permettre de piloter au mieux vos activit\u00e9s media gr\u00e2ce \u00e0 la r\u00e9alisation de dashboards de suivi adapt\u00e9s \u00e0 vos besoins\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mediamix.ch\/en\/expertise\/data-measurements\/data-visualisation\/\" \/>\n<meta property=\"og:site_name\" content=\"Mediamix\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mediamixsa\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-13T09:35:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mediamix.ch\/wp-content\/uploads\/2023\/05\/Datavisualisation.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MediamixSa\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mediamix.ch\\\/expertises\\\/data-mesures\\\/data-visualisation\",\"url\":\"https:\\\/\\\/www.mediamix.ch\\\/expertises\\\/data-mesures\\\/data-visualisation\",\"name\":\"Dashbaords et datavisualisation - 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